[Spoiler Free!] Good content doesn’t always reap rewards in the content-fueled online world. But one podcast has proven that quality matters and as a result has produced an extremely positive response. We’re talking about the hottest podcast on iTunes – Serial.
Serial is a podcast exploring a non-fiction story over multiple episodes. It aims to emulate the serialized radio programs of the past, but in podcast format. The first Serial episode was launched in October 2014 as a spinoff from the popular radio program This American Life. Sarah Koenig, the voice of Serial, and her co-producer of the podcast, Julie Snyder, are also producers of This American Life. Together with a team of podcasting professionals they put out one episode of Serial each week.